Ecosapiens

EcoSapiens is a “L’Ovile” Social Cooperative’s brand and it realizes environmental educational programs, especially for schools. Its previous name was Maia but since 2015, it has been named Ecosapiens.

The challenge

A fronte di obiettivi di marketing condivisi con la direzione, Crovi Consulting ha condotto analisi a più livelli che hanno portato alla costituzione di un piano di marketing che ha coinvolto organizzazione aziendale, immagine, comunicazione integrata e sviluppo commerciale.

Activities

  • On Site Marketing Management: strategic analysis and integrated communication plan.
  • NNaming and logo: conception and creation of the trademark EcoSapiens.
  • Website: development and design of a new responsive website.
  • New coordinated image: creation of business card, folder, brochure designs and layout for the newsletter.
  • Training: we provided a training project about social networks, website and newsletter

Within the project, we conceived the new trademark naming and logo, and then we developed the responsive website and a brand new coordinated image for business card, folder, brochure and newsletter layout.With the aim of providing a complete consulting, we provided a training course about the use of newsletter, social network and website management.

In the face of marketing aims shared with the management, Crovi Consulting carried out an analysis on different levels. Eventually, this analysis has brought to a marketing plan that concerns corporate organization, image, integrated communication and business development.