Pallacanestro reggiana

Pallacanestro Reggiana is a professional basket club that plays in the most important Italian championship. It won Eurochallenge 2014, the Italian silver medal in 2015 and Supercoppa in the current sport season. It is an excellence in the national sporting landscape.

The challenge

Crovi Consulting worked on the website, restyling, re-organizing it and making it responsive.

In line with the new communication style, we designed new graphic series in order to allow Pallacanestro Reggiana to use it in different communicative channels. We also designed a new layout for the PR News.

Social Challenge

In order to provide a social network communication plan based on solid bases, we carried out a Listening Analysis to identify people’s perception about the club.

Secondly, in order to transfer our know-how about the use of communication tools, we provided training courses about website management, newsletter and social media network.